The Master of Cheese film which will be showing at Slow Food Cheese in Bra, Italy on the 16th of September, is the result of an idea and hard work of Myriam Zumbühl - Co-Director & Producer Myriam is a writer and media producer. She is the founder of Harvest Productions with its mission to inspire the world for positive change. From presenting on National Public Radio, to inventing formats for film and tv: Her passion is to tell stories from the heart. Master of Cheese is such a story.
10 years ago Producer Myriam Zumbühl walked into Willi Schmid’s dairy. Watching him taste the milk was all it took for her to realize that Willi Schmids talent is unique and needs to be told in cinema. Together with Director Simon Steuri she was granted an intimate view into Willi Schmids work process and private life. The journey was often challenging but always characterised by respect and joy for nature, animals and sustainable production.
ABOUT MASTER OF CHEESE
Master of Cheese tells the story of one of the world's best cheesemaker who makes his cheese in a dairy the size of a living room. Willi Schmid has an extraordinary talent: just by the taste of the milk he knows what the cow ate. He knows every cow by name, every plant in his valley and produces cheese with pure intuition. His talents and boundless work ethic has allowed him to produce outstanding cheese in demand across the globe.
Master of Cheese highlights a powerful model of artisanship and sustainable food production. Willi Schmid dared to listen to Mother Nature’s call and was willing to do the work it takes to master a craft. A touching life story, inspiring and educational, this film is about honest food for the plate that can inspire the world for the urgent change we need.
A STORY TO INSPIRE THE WORLD FOR CHANGE
Willi Schmid’s approach to cheesemaking embodies how a sustainable product can be crafted through respect for nature, community with those you work with, and perfection of craft. He shares important insights into how honoring craft and collaboration, rather than exploitation, led him to become one of the world’s leading cheesemakers.
Featuring breathtaking cinematography, captivating characters and an urgent message to heed Mother Nature’s call, this film ultimately tells an inspiring story about human resilience and the power of craft. Master of Cheese provides us with a vital blueprint for sustainable food production, better living and a healthier planet.
CREATIVES & PRODUCTION
Alongside Producer Myriam Zumbühl, Master of Cheese is the work of Simon Steuri - Director. Simon is an award winning commercial, documentary and feature film director as well as a screenwriter. Born in Bern, he has been working and living in Los Angeles for the past decade. His love for nature and his engagement for a sustainable, healthy future of humanity is often reflected in his work.